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Online Marketing Manager

Reporting to: IT and E-Commerce Director

Direct reports: Online Marketing Executive

Job Purpose:
To develop the web based presence of the Phase Eight brand, with the main focus on increasing sales through innovative email and web based campaigns.

Principal Accountabilities:

•Creation of weekly email campaigns, delivered to in-house customer database;
•Manage affiliate program;
•Liaise with concession partners to enhance sales through these channels;
•Drive additional traffic to the website;
•Drive growth of in house online database;
•Enhance sales through identifying and implementing online marketing initiatives;
•Work with the Brand Director to ensure brand consistency and integrity;
•Responsible for the creation of Marketing Copy;
•Monitor competitor activity and ensuring the brand maintains a competitive edge


Experience

Essential

•Experience in online marketing within a fashion retail environment;
•Proficient in all Microsoft packages;
•Excellent knowledge of Photoshop and Dreamweaver;
•Competent in managing email campaigns and web based promotions from start up to execution;
•Excellent decision making and analytical skills;
•Creative and innovative;
•Attention to detail and high level of accuracy are crucial;
•Proactive with problem solving attitude and ability to work on own initiative;
•Enthusiastic with a friendly and flexible manner;
•An excellent team player with strong work ethic.


Advantageous

•Experience working on Neolane;
•Affiliate Program Management experience;
•Experience working with Google Analytics and Google AdWords;


Click here for a list of current vacancies

Regrettably, we are only able to respond to successful candidates.

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